Written by Randi Chapnik Myers
Sometimes an article will spark a larger project/program that can benefit your business. This story about Dealing with Aggressive Parents was written for a niche magazine targeting teachers. Because the information was so helpful, faculty requested that the content be adapted to a PowerPoint presentation as part of a workshop designed for delivery in schools.
When content is well-written, it captures the attention of readers and can be expanded into projects that benefit a greater audience.